India Launches Direct-to-Mobile (D2M) Broadcasting: Watch Live TV Without Internet or Data
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New Delhi, November 29, 2025: India is on the brink of a massive technological transformation with the formal push to implement **Direct-to-Mobile (D2M) broadcasting technology**. This innovative technology aims to revolutionize content consumption by allowing mobile phone users to receive live broadcast signals, including streaming of major sporting events and popular entertainment, **without requiring an active internet connection or consuming cellular data**.
The D2M system utilizes a portion of the existing broadcast spectrum (likely the 526-582 MHz band) to transmit content directly to compatible mobile devices, much like traditional FM radio or television signals. This makes it an energy-efficient and highly scalable solution for mass distribution.
Impact on Content Distribution and Digital Divide
The government is working with domestic manufacturers to ensure the rapid production of compatible handsets. Feature phones priced aggressively as low as **₹2,000 to ₹2,500** are being manufactured to utilize this technology, making it accessible to the vast population currently underserved by reliable, high-speed mobile internet.
Analysts believe D2M has the potential to fundamentally disrupt the OTT (Over-The-Top) and mobile content distribution ecosystem, offering a parallel, cost-free alternative for live news, education, and entertainment, and significantly bridging the country"s digital divide.
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